
Setting The Numbers of New Magazine Launches Straight… A Mr. Magazine™ Musing.
June 30, 2015As many of the readers of this blog know my hobby turned education turned profession is consumed by my collecting and studying new magazines. I have every new launch that appeared in the United States of America (that I could get my hands on) since I arrived to my adopted country in 1978.
So, needless to say when I read some of the reports about the total number of new magazine launches and the way some media reporters publish press releases about those numbers without bothering to check or question, I get mad. I have a good reason to be mad. I publish every cover of every new magazine, every single month on my sister blog http://www.launchmonitor.wordpress.com
All that media reporters have to do is add those numbers. And those numbers are by no way the final numbers, they are the least number of new launches. I am sure that I have missed some new magazines published in far away places of these United States of America. My collection of first editions is approaching the 30,000 mark.
So, in order to set the record straight for the first half of 2015 compared to the first half of 2014, here are the numbers:
Total number of new magazines in the first half of 2014: 123 with frequency and 311 specials and book-a-zines.
Total number of new magazines in the first half of 2015: 118 with frequency and 293 specials and book-a-zines.
Watch this space for the complete charts and graphs about the comparison of the first half of 2015 and that of 2014 in the coming few days….
And, if you don’t want to spend a penny or a dollar buying any of these new magazines, just visit my blog http://www.launchmonitor.wordpress.com
And that’s all I have to say about that…
[…] about “numbers” used in our industry for purposes of industry review and analysis (Click here). He bemoans the way some media reporters publish stats on the number of new titles in each […]