Mr. Magazine

Gossamer and silky, intriguingly seductive, oftentimes media get entrapped in the web they weave and become cocooned forever inside that hypnotic space. Instead of becoming the butterflies they were meant to be, they get stuck on that web and unfortunately, never experience the joy of freedom.

As creative people, it is paramount for us to avoid that entrapment, because no matter how alluring that moment of conception and birth of that cocoon was, you do not want the sensuous swaddle to become your coffin.

I love magazines, that’s no secret. I love ink on paper in particular, but my love for magazines and ink on paper hasn’t and won’t entrap me in the darkness of the cocoon that lives on that sticky web, whether it’s digital first or print first.

For in me there’s a larger love for the human aspect of magazines, which is the audience and when you fall in love with the audience I can guarantee you there are more benefits than falling in love with ink on paper or pixels on a screen.

The benefits, physical, emotional and spiritual are by far much more rewarding than the virtual love of digital or the tangible love of print. Falling in love with your relevant audience is not only necessary, but also sufficient.

So before you suffocate inside your little cocoon, break out and fly. After all, creativity without humans is worthless. We live, we love, we create and recreate only as humans and not as platforms, be they paper or pixels.

And if you need to break out of your cocoon, just let me know and the human me will be more than glad to show you how to fly!

© Samir “Mr. Magazine™” Husni, 2004. All Rights Reserved.
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