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It is Good to be The Believer…

June 12, 2007

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Who said you can’t tell a magazine by its tag-line? Well, I can. Good’s tag-line reads, “Good is for people who give a damn. It’s an entertaining magazine about things that matter.” Check Good here. The Believer’s tag-line, or so to speak, reads, “The Believer is printed on heavy stock paper and is almost entirely awesome.” Check The Believer here. The only two words that I will change in those tag-lines are “entertaining” in Good and “almost” in The Believer. Good is way beyond entertaining. It is one of the best magazines that I have seen in a long long time that Has a Purpose. In fact it reminds me of being similar to Highlights magazine with its famous 60 plus years tag-line Fun with Purpose. The only difference, Good is for Adults. Adults who want to know more than what Brit, Brad, Jan, etc. are doing and do not really care to treat them as newsworthy or as a beat (in journalistic terms) to follow and report on. Good is Journalism with a Purpose. The Believer is not almost awesome. It IS. From the pages that you read to the music that you hear. The current issue is their special music issue and it is worth every penny from the $10 cover price. To use the words of Good, pick up those two magazines today and act as if you give a damn about the future of journalism and magazines in this country…better yet, act as if you give a damn about the future of our country. Act now.

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